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特色小镇的特色化策略
吴伟, 吴亚伟, 唐晓璇
同济大学
摘要:
特色小镇作为中国新型城镇化、城乡融合发展的攻坚突破口,关键在于特色。“特色”有别于“特点”,其评判有多方面的标准,具体把握较为复杂。以此为背景,从特色小镇的内涵特征与现存问题出发,在分析探讨特色思维的局限性、发展非线性、不确定性、特色活态性等深层命题的基础上,提出特色小镇的特色化不只在于区域性差异化、理想性差异化,还在于规划控制体系的前馈性差异化、在历史长河与竞争过程中适应性选择的差异化。因此,需要完善周期管控机制、市场采纳机制,采用历史评判法、评特为主评优为辅等特别的对策措施和评选标准。最后,围绕特色化策略的逻辑主线—促进中国城乡发展智慧地走上适应性之道,从5个领域具体探讨了产业特色化、环境与社区特色化、文化特色化、设施与服务特色化、体制机制创新等若干对策。
关键词:  特色小镇  问题分析  特色内涵  适应性  历史逻辑  产业特色化  体制机制  策略
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The Characteristic Strategy of Characteristic Town
WU Wei, WU Yawei, TANG Xiaoxuan
Tongji University
Abstract:
With “Characteristic” as its key, characteristic towns have become a crucial breakthrough point for China’s new-type urbanization and urban-rural integration. Different from “Features”, “Characteristic” has its own judging standards, which are more complicated. Based on this background, this paper starts with the connotation characteristics and existing problems of the characteristic town. On the basis of analyzing and discussing the limitation of characteristic thinking, developing nonlinearity, uncertainty, characteristic livability and other deep propositions, this paper points out that the characteristic of characteristic town lies not only in the regional differentiation and ideal differentiation, but also in the feedforward differentiation of planning control system and the differentiation of adaptive choice in the process of history and competition. Therefore, it is necessary to perfect the periodic control mechanism and market adoption mechanism, adopt the method of historical evaluation, set the special evaluation measures as the priority, set judging good as the assist, and use other special countermeasures and selection criteria. Finally, focusing on the logic thread of the characteristic strategy - promoting the urban and rural development of our country to walk the way of adaptability intelligently, this paper discusses the characteristics of industry, environment and community characteristics, cultural characteristics, facility and service characteristics, system mechanism innovation and proposes several specific countermeasures.
Key words:  characteristic town  problem analysis  characteristic connotation  adaptability  historical logic  industrial specialization  institutional mechanisms  strategy
引用本文:吴伟,吴亚伟,唐晓璇.特色小镇的特色化策略[J].风景园林,2019,26(1):91-95.
WU Wei,WU Yawei,TANG Xiaoxuan.The Characteristic Strategy of Characteristic Town[J].Landscape Architecture Journal, 2019, 26(1):91-95.